For the Free & Spirited
Founded in 2018 by portrait photographers and based in Ponte Vedra Beach Florida, INDIE BLUE has grown from a coastal inspired children's line to offering items for all seasons, adding women's, and now reaching customers worldwide. Orders placed before noon on a business day ship out the same day from our Texas warehouse.
We are a brand that celebrates individuality and joy in the little things. With beautiful fabrics from all over the world, including handmade crochet to luxurious cotton gauze to custom prints we’ve drawn ourselves, our mission is to bring you clothing that has an intrinsic bit of magic.
INDIE designs fit into an inspired life of everyday moments, travel, swimming, occasions and more. Our inspiration comes from the ocean (blue), other cultures, whimsical vibes, a mediterranean lifestyle, vintage styles, rare textiles and our own children.
ETHICALLY SOURCED AND OUR COMMITMENT TO QUALITY
We work with individual artisans and small batch manufacturers that have become dear friends. Our slow production times, low quantities and zero-waste policy help us meet the needs of a special group of customers that are the Indie Blue family and trust our clothing and service.
Samantha McBride, Founder & Lead Designer
"Beautiful, whimsical clothing is one of the first things that inspired me as a portrait photographer —the way a piece works with light and the mood and tone it sets for the whole shoot. Every Indie Blue item is viewed through that photographer's lens of what inspires and tells a story."